So last night I was the customer at a local bike shop — I had set my budget limit, done some research on the internet prior to scheduling an appointment and was ready to invest in something of value in order to enjoy the upcoming cycling season. My reasoning for sharing my purchasing experience is twofold. One — I’m really excited about my new bike, ain’t she pretty! and Two — I was drawing comparisons in my head about ‘selling’ our Custom Kitchens while I learned more about bikes and ultimately spent more money than originally anticipated in order to fulfill my requirements for riding. Being a firm believer that we all ‘do business’ with people we like and trust and subscribing to the notion that ‘you get what you pay for’ my experience last evening went something like this….what I thought I needed/wanted was way off the mark with what I ultimately purchased. Why? because I learned a whole lot more about the cycling experience than just what I thought I knew about bikes themselves. Similar to investing in a kitchen renovation — we all know we need appliances in order to cook, we need boxes with doors on them to keep our foodstuffs organized and accessible. Just as I’ve been cycling long distances on two wheels for some time now, I get the concept of what’s required….what I learned is that my riding experience was more ‘painful’ than it needed to be. Well, kitchen renovations needn’t be painful either! Choosing a team of professionals that you like and trust (and know what they’re doing) can be a pretty daunting task. Good planning is ALWAYS reflected in a better result. Unfortunately, sometimes we don’t know if what we’re picking is going to be exactly what we expect — there can be disappointments along the way with circumstances that are out of our control and sometimes just because someone made a mistake. At the end of the day — as consumers, we remember how we felt being treated and how the ‘issues’ got resolved. We may not recall exactly what the errors were or who made them, we just remember (either positively or negatively) how things were handled and we”ll either be very satisfied with the end result or alternatively, unhappy. It’s our job at Misani to educate, guide, suggest, direct, manage and most importantly listen to our clients needs. Just like buying my bicycle last night — I did spend a little more than my original budget — I understood the value proposition of what I was ‘getting’ — I bought into it. I think I’ll be quite satisfied once I put some mileage on the baby.
Our goal at Misani is that we want our cabinetry to perform for the long run. Not just on Day #1 but for many, many years. Durability, structural integrity, quality materials go into manufacturing our product to very high standards. A discerning client understands the difference, do you?
